Bespoke Jewellery
Poppy designs all of her pieces at her studio in the West Midlands, and lots of her customers ask for bespoke pieces.
Starting at £3000
Ready in 4 weeks
1 year warranty
Free ring resizing
In-person meetings
Founder
Poppy Elder
Poppy Elder is a third-generation jeweller with a rich family legacy in the industry, dating back to her grandparents' company founded in the 1950s. With 17 years of experience in both retail and manufacturing, Poppy has designed collections for some of the UK’s top jewellers. Her journey includes a decade with one of the country’s leading manufacturers, where she cultivated a passion for unique and unusual pieces.
In 2023, Poppy launched "The Signature Collection," focusing on bespoke jewellery featuring unique diamonds and bi-coloured gemstones like parti-sapphires. Her expertise extends to creating ethical wedding rings using platinum, 18ct gold, and Fairtrade gold. Poppy’s work has earned her significant accolades, including the Bridal Collection of the Year and a nomination for "Emerging Jewellery Designer of the Year" at the UK Jewellery Awards.
Poppy is known for her personal approach, taking the time to understand each client's story and vision. She offers consultations via video call, phone, or WhatsApp, ensuring a seamless and enjoyable design process. Clients appreciate her open and honest manner, often returning for future commissions. Poppy’s goal is to create timeless, high-quality pieces that become cherished family heirlooms.
Working with Poppy was such a lovely experience, she is so talented! She listened to all of my ideas, shared images and designs and was very patient when I continually changed my mind! My ring is absolutely perfect - exactly what I wanted ❤️ I would recommend her whole heartedly xx
Thanks for making such an amazing ring for K, I know it's only been a few days but already she's had loads of compliments. The time and effort you took to help create it was really bespoke and I know the communication was super smooth and attentive and really made the difference. Your eye as a designer is spot on and by listening to your clients needs you help them create a piece of jewellery that they truly love.
We had our wedding bands from Poppy and she did an amazing job designing and making my band to perfectly match my engagement ring. Poppy was super professional, friendly and helped us plan the perfect bands. My husband ended up having something totally different to what he expected he would go for but we both absolutely love it 😍
Why we love
Poppy Elder Fine Jewellery
Poppy, an independent jeweller with a rich family legacy, creates bespoke custom rings and jewellery that are truly one-of-a-kind. Known for her passion for unusual gemstones like parti sapphires, Poppy brings a unique twist to timeless fine jewellery. All her designs are crafted in Sutton Coldfield and expertly made in Birmingham’s Jewellery Quarter. With 17 years of experience, including designing collections for top UK jewellers, Poppy’s expertise shines through in every piece. Her Signature Collection, launched in 2023, focuses on ethical wedding rings and bespoke jewellery made from Fairtrade gold, platinum, and 18ct gold. Poppy’s personal approach, taking time to understand each client’s vision, ensures every custom ring is a cherished heirloom. As an independent jeweller, Poppy’s commitment to quality and creativity makes her a perfect fit for Boutee, and we’re thrilled to showcase her beautiful work.